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Editorial Advisory Board

  • Professor Andrea M. Armani, University of Southern California
  • Ruti Ben-Shlomi, Ph.D., LightSolver
  • James Butler, Ph.D., Hamamatsu
  • Natalie Fardian-Melamed, Ph.D., Columbia University
  • Justin Sigley, Ph.D., AmeriCOM
  • Professor Birgit Stiller, Max Planck Institute for the Science of Light, and Leibniz University of Hannover
  • Professor Stephen Sweeney, University of Glasgow
  • Mohan Wang, Ph.D., University of Oxford
  • Professor Xuchen Wang, Harbin Engineering University
  • Professor Stefan Witte, Delft University of Technology

Sprinklr Named a Leader in the 2025 Gartner® Magic Quadrant™ for Voice of the Customer Platforms

Sprinklr (NYSE: CXM), the unified customer experience management (Unified-CXM) platform for modern enterprises, today announced that it has been named a Leader in the Gartner® Magic Quadrant™ for Voice of the Customer Platforms.

“We are thrilled to be recognized as a Leader in the 2025 Gartner® Magic Quadrant™ for Voice of the Customer Platforms,” said Sprinklr President and CEO, Rory Read. “Sprinklr is helping customers disrupt their Voice of the Customer programs — enabling them, for the first time, to capture, analyze, and act on both solicited and unsolicited feedback within a unified platform. Out-of-the-box AI-based analytics deliver actionable insights, while an AI-assisted user experience greatly simplifies workflows. Conversational surveys deliver even richer insights by transforming static forms into dynamic, engaging experiences.”

Sprinklr’s Voice of Customer solution revolutionizes how businesses harness customer feedback by unifying solicited insights (surveys) and unsolicited signals (social conversations, reviews, support interactions) into a single, actionable view. Powered by proprietary AI models enhanced with generative AI, Sprinklr transforms signals into context-rich insights that are tailored to the business.

These insights seamlessly trigger actions across marketing, customer service, and beyond with Sprinklr’s Unified-CXM platform to drive use cases like issue resolution, campaign optimization, proactive engagement, and product/service improvements. It is this unique ability to bridge the gap between data, insights, and action that truly differentiates Sprinklr.

Download the full report here or click here to for more information on Sprinklr’s VoC offering.

Gartner Disclaimer:

Gartner, Magic Quadrant for Voice of the Customer Platforms, Deborah Alvord, Maria Marino, Chad Storlie, Patrick Quinlan, Michael Maziarka, 16 April 2025.

GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally, MAGIC QUADRANT and PEER INSIGHTS are registered trademarks of Gartner, Inc. and/or its affiliates and are used herein with permission. All rights reserved.

Gartner does not endorse any vendor, product or service depicted in our research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

Gartner Peer Insights content consists of the opinions of individual end users based on their own experiences with the vendors listed on the platform, should not be construed as statements of fact, nor do they represent the views of Gartner or its affiliates. Gartner does not endorse any vendor, product or service depicted in this content nor makes any warranties, expressed or implied, with respect to this content, about its accuracy or completeness, including any warranties of merchantability or fitness for a particular purpose.

About Sprinklr

Sprinklr is a leading enterprise software company for all customer-facing functions. With advanced AI, Sprinklr’s unified customer experience management (Unified-CXM) platform helps companies deliver human experiences to every customer, every time, across any modern channel. Headquartered in New York City with employees around the world, Sprinklr works with more than 1,900 valuable enterprises — global brands like Microsoft, P&G, Samsung and 60% of the Fortune 100. Sprinklr is redefining the world's ability to make every customer experience extraordinary.

“Sprinklr is helping customers disrupt their Voice of the Customer programs — enabling them, for the first time, to capture, analyze, and act on both solicited and unsolicited feedback within a unified platform."

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