Best’s Market Segment Report: AM Best Maintains Stable Outlook on Japan’s Life Insurance Market

AM Best has maintained its stable outlook on Japan’s life insurance market segment, citing in part the prospects for higher premium income based on rising interest rates, according to a new AM Best report.

In a new Best’s Market Segment Report, titled, “Market Segment Outlook: Japan Life Insurance,” AM Best notes an increase in sales for foreign currency-denominated savings products amid the rise in foreign interest rates, which should bolster premium income for Japan’s life insurers. Additional factors include potentially higher domestic interest rates and expected improvement in core profits due to the decline in COVID-related benefit payments.

Japan’s life insurers have posted positive top-line growth in recent years; however, their core profits were adversely affected by pandemic-related losses and higher foreign-currency hedging costs in fiscal year 2022, which ended 31 March 2023. In view of Japan’s current operating environment and the significant drop in COVID-related claims, AM Best expects that the Japanese life insurers’ premium income will be stable for the remainder of the current fiscal year (ending 31 March 2024).

“Most life companies have maintained very strong capital positions amid heightened financial market volatility over the last 12 months,” said Charles Chiang, senior financial analyst, AM Best. “In our view, the Japanese life insurers’ adequate capital buffers will help them withstand the potential impact of volatility in both the domestic and global financial markets, as well as potentially higher domestic interest rates.”

The report also notes that, despite several long-term challenges—including an aging and shrinking population that limits the growth of Japan’s economy and life insurance market—life insurers’ operating performance will benefit from the improvement in core profits and a rise in investment income due to potentially higher domestic interest rates over the near term.

Japan’s life industry posted an increase of nearly 16% in premium income, to JPY 34.5 trillion (USD 232.4 billion) in FY2022. The double-digit growth was also due to a low base effect from depressed new business premiums in FY2021 due to the pandemic.

AM Best expects U.S. interest rates to remain at the current elevated level but Japan’s interest rates to remain at a significantly lower level. However, the report notes that the rise in sales of foreign currency-denominated products owing to foreign interest rate movements is usually temporary in nature and cannot be sustained over the medium term.

To access the full copy of this market segment report, please visit

AM Best is a global credit rating agency, news publisher and data analytics provider specializing in the insurance industry. Headquartered in the United States, the company does business in over 100 countries with regional offices in New York, London, Amsterdam, Dubai, Hong Kong, Singapore and Mexico City. For more information, visit

Copyright © 2023 by A.M. Best Company, Inc. and/or its affiliates. ALL RIGHTS RESERVED.


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