
What Happened?
Shares of customer platform provider HubSpot (NYSE: HUBS) jumped 3.8% in the afternoon session after investment firm BTIG initiated coverage on the company with a 'Buy' rating and set a $500 price target.
This move by BTIG analyst Nick Altmann signaled a positive outlook on the company's future performance. When an analyst firm begins covering a stock, it can often draw new attention from investors. The 'Buy' rating indicated that the firm believed the stock was a good investment at its current price, and the $500 target suggested potential for significant growth.
After the initial pop the shares cooled down to $385.07, up 4% from previous close.
Is now the time to buy HubSpot? Access our full analysis report here.
What Is The Market Telling Us
HubSpot’s shares are quite volatile and have had 18 moves greater than 5% over the last year. In that context, today’s move indicates the market considers this news meaningful but not something that would fundamentally change its perception of the business.
The previous big move we wrote about was 2 days ago when the stock dropped 3.4% as investors grew increasingly concerned that the billions of dollars being invested into artificial intelligence may not generate sufficient profits.
This sentiment fueled fears of a potential "AI bubble," leading to a significant downturn in the technology-heavy Nasdaq Composite index. The selloff was intensified after chipmaker Broadcom warned that increased sales of AI systems could lead to thinner profit margins, causing its stock to tumble.
Subsequently, the broader market questioned whether the massive spending on chips and data centers would produce a worthwhile return on investment. This uncertainty caused a market recalibration, with investors rotating capital out of more speculative tech stocks and into more stable assets.
HubSpot is down 44.8% since the beginning of the year, and at $385.07 per share, it is trading 53% below its 52-week high of $819.71 from February 2025. Investors who bought $1,000 worth of HubSpot’s shares 5 years ago would now be looking at an investment worth $977.81.
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