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Why Is Skillz (SKLZ) Stock Soaring Today

July 23, 2025 at 15:10 PM EDT

ⓘ This article is third-party content and does not represent the views of this site. We make no guarantees regarding its accuracy or completeness.

SKLZ Cover Image

What Happened?

Shares of mobile game developer Skillz (NYSE: SKLZ) jumped 12.1% in the afternoon session after the market reacted positively to growing investor confidence in the company's strategic turnaround efforts and renewed operational focus. The rally was reportedly fueled by optimism surrounding the company's recent initiatives aimed at long-term growth.

One key factor was the launch of its Accelerator program, which has positioned Skillz to expand beyond casual games and enter new competitive gaming genres. This move signaled a more ambitious strategy and has already attracted significant interest from developers. Additionally, the company's efforts to strengthen internal operations and streamline its product development and marketing were seen as laying the groundwork for more consistent performance. Investors appeared to be responding to this renewed sense of direction and the potential for future growth.

Is now the time to buy Skillz? Access our full analysis report here, it’s free.

What Is The Market Telling Us

Skillz’s shares are extremely volatile and have had 36 moves greater than 5% over the last year. But moves this big are rare even for Skillz and indicate this news significantly impacted the market’s perception of the business.

The biggest move we wrote about over the last year was 4 months ago when the stock dropped 12.9% on the news that the company reported disappointing fourth-quarter 2024 results: Its user count, and the number of paying monthly active users fell short of Wall Street's estimates. Adding to the concern, key metrics we track fell below Wall Street's expectations, including sales, EBITDA, and EPS. Notably, sales plummeted 30% year on year, reflecting a persistent decline in platform engagement and competitive pressures. This drop in revenue, combined with elevated operating expenses, pushed adjusted EBITDA deeper into negative territory. Overall, this was a softer quarter.

Skillz is up 65.9% since the beginning of the year, and at $8.84 per share, has set a new 52-week high. Investors who bought $1,000 worth of Skillz’s shares 5 years ago would now be looking at an investment worth $37.62.

Today’s young investors won’t have read the timeless lessons in Gorilla Game: Picking Winners In High Technology because it was written more than 20 years ago when Microsoft and Apple were first establishing their supremacy. But if we apply the same principles, then enterprise software stocks leveraging their own generative AI capabilities may well be the Gorillas of the future. So, in that spirit, we are excited to present our Special Free Report on a profitable, fast-growing enterprise software stock that is already riding the automation wave and looking to catch the generative AI next.

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