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Why Are Planet Labs (PL) Shares Soaring Today

By: StockStory
September 11, 2025 at 14:15 PM EDT

PL Cover Image

What Happened?

Shares of earth imaging satellite company Planet Labs (NYSE: PL) jumped 10.5% in the afternoon session after investor enthusiasm improved around its recent major contract wins and advancements in its AI-driven data platform. 

The move follows a recent report highlighting the company's evolution into a rapidly growing AI-driven data platform, which has seen its shares increase by over 110% year-to-date. Investors are focusing on several notable multi-year contracts, including a €240 million deal with the German government, a multi-year defense agreement with Colombia, and extensions with U.S. intelligence agencies. This positive outlook on the company's growth, fueled by its strategic contracts and enhanced AI analytics, appears to be overshadowing its recent announcement of a $400 million convertible senior notes offering.

Is now the time to buy Planet Labs? Access our full analysis report here, it’s free.

What Is The Market Telling Us

Planet Labs’s shares are extremely volatile and have had 59 moves greater than 5% over the last year. But moves this big are rare even for Planet Labs and indicate this news significantly impacted the market’s perception of the business.

The previous big move we wrote about was about 23 hours ago when the stock dropped 3.9% on the news that markets pulled back, reversing early gains, as investor sentiment remained cautious despite a softer-than-expected inflation reading. Stocks rose in the morning session after an unexpected drop in the Producer Price Index (PPI) for August signaled easing inflation and raised expectations for a potential Federal Reserve interest rate cut. The U.S. Bureau of Labor Statistics reported that the PPI, which measures wholesale prices, edged down 0.1% last month, contrary to analyst expectations for a 0.3% rise. This data gives the Federal Reserve more flexibility to consider lowering interest rates to stimulate the economy.

Planet Labs is up 150% since the beginning of the year, and at $9.94 per share, has set a new 52-week high. Investors who bought $1,000 worth of Planet Labs’s shares at the IPO in April 2021 would now be looking at an investment worth $1,004.

Do you want to know what moves the business you care about? Add them to your StockStory watchlist and every time a stock significantly moves, we provide you with a timely explanation straight to your inbox. It’s free and will only take you a second.

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