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Why Planet Labs (PL) Stock Is Trading Up Today

By: StockStory
September 17, 2025 at 16:10 PM EDT

PL Cover Image

What Happened?

Shares of earth imaging satellite company Planet Labs (NYSE: PL) jumped 4.2% in the afternoon session after analysts raised their price targets on the stock, citing the company's recent strong financial performance and upbeat outlook. 

This wave of optimism followed the company's impressive fiscal second-quarter 2026 results, which revealed a 20% surge in year-over-year revenue. Prompted by the strong report, Needham boosted its price target on Planet Labs to $12.00 from $8.00, while maintaining a Buy rating. Craig-Hallum also lifted its target to $11.00 from $7.00. Furthermore, JMP Securities reiterated its positive Market Outperform rating. This flurry of positive reviews from Wall Street helped fuel investor confidence, pushing the stock to a new 52-week high.

The shares closed the day at $10.25, up 5.1% from previous close.

Is now the time to buy Planet Labs? Access our full analysis report here, it’s free.

What Is The Market Telling Us

Planet Labs’s shares are extremely volatile and have had 59 moves greater than 5% over the last year. In that context, today’s move indicates the market considers this news meaningful but not something that would fundamentally change its perception of the business.

The previous big move we wrote about was 6 days ago when the stock gained 10.5% on the news that investor enthusiasm improved around its recent major contract wins and advancements in its AI-driven data platform. 

The move follows a recent report highlighting the company's evolution into a rapidly growing AI-driven data platform, which has seen its shares increase by over 110% year-to-date. Investors are focusing on several notable multi-year contracts, including a €240 million deal with the German government, a multi-year defense agreement with Colombia, and extensions with U.S. intelligence agencies. This positive outlook on the company's growth, fueled by its strategic contracts and enhanced AI analytics, appears to be overshadowing its recent announcement of a $400 million convertible senior notes offering.

Planet Labs is up 161% since the beginning of the year, and at $10.35 per share, has set a new 52-week high. Investors who bought $1,000 worth of Planet Labs’s shares at the IPO in April 2021 would now be looking at an investment worth $1,045.

Here at StockStory, we certainly understand the potential of thematic investing. Diverse winners from Microsoft (MSFT) to Alphabet (GOOG), Coca-Cola (KO) to Monster Beverage (MNST) could all have been identified as promising growth stories with a megatrend driving the growth. So, in that spirit, we’ve identified a relatively under-the-radar profitable growth stock benefiting from the rise of AI, available to you FREE via this link.

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